* Data collection for mobile channels - Collect comprehensive data for your mobile apps on all major operating systems. * Mobile app dashboards and reports - View data through an interface designed for mobile app teams, and get usage reports that include lifecycle metrics for your apps and app store metrics, such as trends for users, launches, average session length, and crashes. * Geo-location analytics & targeting - Provide app personalization by targeting content to users based on their GPS position or proximity to Beacons. * Mobile engagement analysis - Understand user engagement within your mobile app, website, or video, including how frequently consumers launch the channel, whether they make purchases from it, and more. * Mobile campaign analysis - Quantify the effectiveness of mobile-specific campaigns such as SMS, mobile search ads, mobile display ads, and QR codes in driving app downloads. * Fast instrumentation - Deploy Adobe App Analytics in as little as five minutes by integrating one comprehensive software development kit (SDK) into your apps, complete with built-in implementation verification.

High-Quality Session Replays With high-quality session replays, you have full knowledge of how your customers interact with your website or application. Regardless of technology, LiveSession works to show you a detailed journey of your customer’s experience. Advanced Searching and Segmentation Find customer recordings based on the user’s characteristic, technology or interactions. Customers Identification Customers identification and custom properties allow expanding session context with your data. Customer’s Error and Frustration Tracking LiveSession detects situations when your customers experience errors or frustration moments with your website or application.