* Multivariate Testing: Test up to six variants and choose the most effective messaging possible for push notifications, in-app messages and emails. * Intelligent Delivery: Take the guesswork out of scheduling campaigns by sending messages based on when each user will most likely engage with your app. * User Segmentation: Segment users based on any data point to create content for the masses in a relevant, seemingly individualized way. * Install Attribution: Discover which ad campaigns result in high-value users by reviewing the source of your app’s installs. * Polygon Location Targeting: Customize the exact area you’d like to target people in to create relevant, contextual experiences for your audience. * Analytics: Easily examine user behavior and key metrics from both a big picture and granular level, and adjust your strategy as needed. * User Permissions: Define distinct roles for your team to better control who sees and impacts your users’ mobile experience. * Conversion Tracking: Monitor and take action on metrics tied to each of your marketing campaigns, and see how they perform against your set goals. * Retargeting Campaigns: Improve user retention by creating targeted follow-up campaigns based on how each user engages with your messaging. * Action-Based Delivery: Trigger messages in response to each user’s behavior to ensure contextual, personalized communication that drives desired actions. * Connected Content: Automatically insert everything from nearby.

•Localytics is the only approved Facebook Marketing Partner and Twitter Mobile Measurement Partner •Covering over 85% of the mobile ad market through partnerships with the leading ad networks and ad tracking partners •Deep analytics are connected to your acquisition efforts so you can easily optimize ad spend •Analyze real-time data to reduce drop-offs, boost conversion, and create flexible target audiences •Reach users at the right time with personalized push, in-app, and email marketing •Test what works and what doesn't to drive further mobile engagement •Export audiences from Localytics directly to Facebook and measure the ROI of remarketing campaigns •Personalize your messages with custom creative •Use deep links to guide users to the right place in your app •Trigger instant notifications after a specific action or series of actions •Deepen engagement to grow the volume of ad inventory you can monetize •Know what drives conversion so you can unlock mobile ROI •Understand the behaviors related to user churn so you can optimize your retention efforts •Send targeted messages to drive user engagement and bring people back into the app